
About

Christopher Daw, MS, MBA
I started my career teaching science and coaching sports, and then attained a PhD (ABD) in Kinesiology. My technical background combined with a keen ability to listen and recommend solutions eventually brought me into medical marketing, where I've been for over 20 years. My analytical skills, honed in scientific research, are at their best understanding market research and complex business channels. With an MBA and having developed program management structures from the ground up, I am adept at analyzing business relationships, operational needs, and the competitive environment. This comprehensive understanding of the business situation allows me to formulate business and marketing strategies as well as financial models that are actionable by executive, marketing and engineering teams.
I have launched more than 20 new medical devices across diagnostic imaging, orthopedics, neurodiagnostics, trauma, and scientific instrumentation markets. I have led brand development for several startup organizations, and provided key insight into multiple mergers/acquisitions.